Digital Performance(SEO) Specialist

Job Description:

We are looking for a Digital Performance (SEO) Specialist to handle projects. In this pivotal role, you'll spearhead various SEO projects, leveraging your expertise in keyword research, on-page and off-page optimization, technical SEO, website audits, content marketing, and international SEO strategies. 

Ideal for those passionate about digital marketing, this position offers a unique chance to dive deep into the SEO world and advance your career. Join us now!

Responsibilities:

• Conduct extensive keyword research using tools to identify opportunities and target valuable search terms to improve campaign result
• Perform website audit, on-page optimization, content marketing and managing website via CMS
• Collaborate effectively with cross-functional teams, including content team and  account servicing team to ensure SEO best practices are embedded throughout the project.
• Share and present your market insights with the team in internal brainstorming sections
• Manage multiple AI tools to conduct regular research and discover trending keywords to make recommendations for improvement
• Stay up-to-date on the latest SEO trends and algorithm updates, advising on their potential impact and adapting strategies accordingly.
• An on-job training program will be provided
   

Requirements:

• University or above, degree in marketing / business or related discipline is preferred;
• Familiarity with Google Analytics and SEO tools (e.g. Screaming Frog, Ahrefs, Search Console) is advantageous.
• Strong analytical, attentive to details, critical thinking and self-motivated
• Excellent analytical and problem-solving skills and Effective time management skills with an ability to multitask
• Advance in Chinese and English presentation skills, with fluent spoken Cantonese, Mandarin and English
• Energetic with a can-do attitude and team spirit
• At least 1 year of experience in digital marketing
• More experience will be considered as senior role